Learning, Teaching and Assessment Plans and delivers teaching and learning for students using appropriate media, including the use of IT.

Engages in critical reflection on practice as a basis for improving performance. Contributes to innovation in learning, teaching, assessment and curriculum development with the aim of meeting the needs of learners. Provides support and guidance to students. Translates professional experience into the academic context as appropriate. Engages in staff development activities relating to teaching, learning and assessment.

Research and Scholarly Activity Identifies and conducts research and scholarly activity which is relevant to the lecturing role. Integrates research into teaching and learning. Identifies opportunities for income generation and entrepreneurialism through research, consultancy or professional practice.

Team work and Communication Works effectively with colleagues at all levels and contributes to the achievement of team objectives. Develops collaborative relationships across teams and between Faculties/Departments. Maintains dialogue with managers in the performance of post responsibilities. Develops networks of useful contacts both within and outside the University.

Personal effectiveness Seeks ways to improve efficiency and quality and motivates and encourages others. Contributes to achievement of organisational goals.

Business Effectiveness Engages in income generation and develops an understanding of marketing and business needs. Contributes to business enhancement and maintenance of customer-focus.

Quality management and enhancement Contributes to the development and achievement of quality standards and criteria. Takes part in initiatives to improve quality of educational provision and access to higher education